Many football lovers have, at some time, asked how the club they follow is able to pay salaries for both the staff and professional football players or how they are even able to pay the huge transfer fees we see or read in the media. Well, in this article, you will get some of your questions answered, and we invite you to read through some of these ways.
Broadcast Rights
Major local and international broadcasters bid for rights to air live football league games. These broadcasters invest so much money so that they are allowed to air these games with an example being the case of the premier league where Sky Sports and BT Sports have the exclusive rights of broadcasting the premier league matches. The Football Association shares this amount among all the teams taking part in the competition, which greatly contributes to the much-needed club revenue.
Match Day Revenue
When a team plays at their home stadium, they seek to make a fortune out of the matchday ticket sales. This is one of the reasons why we have seen clubs work towards expanding their stadiums and raise the ticket fee. Matchday revenue is one of the revenue sources for football clubs, and this is the reason why we see clubs promoting their match schedule all year round.
Sponsorships
Brands pay for football teams to advertise their products during game days or club events. With these sponsorship deals, clubs are able to generate revenue based on the sponsorship deal agreement.
Merchandise
Football clubs sell club branded merchandise to loyal fans helping the club raise the much-needed revenue to run the entity. Some of the merchandise includes t-shirts, the player signed accessories and other items such as water bottles and training gear.
With this in mind, the question of how clubs make money has been answered, and the only remaining thing is for you to show some support to your favourite club.